The Perfect Network Marketing System!

Network marketing is hard. Don't kid yourself and truthfully don't even attempt a network marketing venture unless you either have or plan to put into place a highly potent and highly duplicatable network marketing system
geared for 2005 and beyond.

Before I tell you what a perfect network
marketing system
should look like let's talk about what doesn't
work for most
network marketers. As I'm sure you probably
know, network
marketing is notorious for having a 95% failure
rate. Let's
talk about why.

Have you ever heard of Occam's razor?

Basically it states that the simplest
explanation for a
phenomenon is usually the best. We'll use this
theory to
explain why more than 95% of network marketers
fail.

Ready?

Most network marketers fail because the
marketing methods
that they are taught don't work 95% of the time.
Pretty
simple right?

So we're led to ask the logical next question,
what are most
fledgling network marketers taught?

Well, I can only speak from my experience, but
what I was
taught was to buy and cold call leads.

Now, I'm not going to say this doesn't work, but
I will say
is that after six months of cold calling leads
for 3 hours a
day with very little success this tactic doesn't
work for
me. Don't get me wrong some people are very good
at cold
calling leads, but most people aren't.

What happens to most people after they've spend
thousands of
dollars on leads with very little success after
months of
effort?

They give up.

Another factor contributing to why most network
marketers
fail is the type of leads they use. Why does the
type of
leads make a difference?

Business opportunity leads, the leads most new
network
marketers are told to use, are generic. These
leads answer
an ad that just asks them if they want to be
financially
free, or make money from home or something like
that.

Well . . . of course they do!

But that doesn't mean they want anything to do
with YOUR
network marketing program. When the average
network marketer
calls these generic bizz opp leads the leads
don't know
anything about the network marketer's business
and for the
most part honestly don't care. This leads to
the fledgling
network marketer hearing a lot of "NOs".

Hearing NO all the time leads to quite a bit of
self doubt,
both about the network marketers own ability and
the
validity of their association with their network
marketing
company. Negative feelings begin to harbor and
as I said
before eventually the network marketer gives up,
usually
with 3-6 months.

The fledgling network marketer's perception of
their
business goes from one of opportunity to one of
complete
doubt and negativity. Reality follows
perception, so because
the fledgling network marketer believes both
themselves and
their business as having little hope this
becomes TRUE.

That's basically why 95% of network marketers
fail if you
asked me.

So how do we change this paradigm?

We build a Perfect Network Marketing System!

Now we get to the good stuff! What does a
perfect network
marketing system look like?

For the average home based network marketer to
be successful
certain thing MUST be in place. I will list them
here:

o Lead capture page designed specifically for
specific
Network Marketing Company:

This page must contain strong sales copy that
tells the
prospect why he wants to opt in for more
information. The
best way to do this is to offer a High Value
Free Report in
exchange for there contact information.

o Free Report specifically designed for Network
Marketing
Companies Opportunity:

The free report must be highly informative. It
must explain
all of the features and benefits of joining the
network
marketing organization as an independent
distributor and
must focus on the support and resources
available to the new
recruit should they choose to purchase a
distributorship.
The company's products and compensation plan
must be clearly
explained here as well. If possible,
testimonials should be
used, as they are extremely powerful sales
conversion tools
in this portion of the sale process.

o Follow up Email System:

Attached to the Free Report there must also be a
follow up
system that continually markets through email
the program to
the lead. Most leads don't act immediately and
must be
marketed to at least 7 times before they take
action. The
email follow up system must have strongly worded
sales copy
and must have a system for getting through spam
filters.

o A Continual Feed Back System that uses the
Fear of Loss:

Along the with email follow up system there must
be a
feedback system that will alert the prospect by
email when
new prospects opt into the system and invoke the
fear of
loss during this process by telling the prospect
that if the
next prospect in line upgrades to a paid
position before he
does then he will forever loose commission on
that prospect.
This is an extremely powerful psychological tool.

o Strong Support:

It's one thing to get someone to buy a
distributorship, but
it's a totally different thing get them to work
the business
effectively. There must be an email follow up
system once a
new distributor signs

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